by Nexus Wise | Sep 29, 2021 | Newsletters
Over the last 18 months, health and wellness has topped consumer priorities in a way unlike we’ve ever seen before. As the pandemic accelerated the rise of existing trends and introduced new ones at a pace nobody could predict, brands have had to be increasingly...
by Nexus Wise | Sep 25, 2021 | Newsletters
Half of all food and beverage product launches in the United States promote a single hero ingredient, but opportunities exist for food and beverage marketers to promote the benefits of ingredient pairs, according to Spoonshot, an artificial intelligence-powered food...
by Nexus Wise | Sep 19, 2021 | Newsletters
Brandon Oberfeld and Charles Gore aren’t afraid to talk about the challenges facing their generation. At 19, they are all too familiar with the stress and anxiety Gen Z experiences, a problem they attribute to a “comparison culture” driven by social media that has...
by Nexus Wise | Aug 12, 2021 | Newsletters
Healthy Joints, Improved Mobility & Flexibility : AN EVOLVING MARKET The world’s population is ageing. Advances in healthcare and lifestyle improvements have contributed to increased longevity but as we age, our muscles, bones and joints can be impacted. In fact,...